Josh Allen, the Buffalo Bills quarterback, was seen wearing New Balance shoes. This has led to speculation about his endorsement deal with Nike. Fans are wondering if he is switching to New Balance. Some suggest New Balance is becoming popular among athletes. Allen’s choice reflects a trend of athletes preferring subtle branding. Post navigation Kevin Durant says goodbye to Phoenix Suns as trade to Houston Rockets becomes official Remembering Shefali Jariwala: The girl who lived, danced, and loved with all her heart