Gold prices in India witnessed a sharp jump today, continuing their upward march this month. According to the India Bullion and Jewellers Association (IBJA), the price of 24-carat gold (10 grams) rose by ₹1,983 to reach a new high of ₹1.63 lakh. In contrast, silver prices saw a marginal decline, easing by ₹297 to trade at ₹2.46 lakh per kilogram. Despite daily fluctuations, August has been an incredibly rewarding month for precious metals. In just the first 24 days of August, gold prices have shot up by ₹20,000, while silver has become ₹28,000 more expensive. The 2026 Rally: Gold Up ₹30,000 Year-to-Date Precious metals have seen massive volatility this year, but the overall trend remains strongly positive. So far in 2026, gold has grown ₹30,000 more expensive. Gold’s Journey: On December 31, 2025, gold was trading at ₹1.33 lakh per 10 grams. It has now reached ₹1.63 lakh. Silver’s Journey: Silver started the year at ₹2.30 lakh per kg on December 31, 2025, and is currently at ₹2.46 lakh. Peak Levels: Earlier this year, on January 29, both metals hit their all-time highs, with gold touching ₹1.76 lakh and silver reaching a massive ₹3.86 lakh. Precious Metals Price Comparison Outlook: Gold Target ₹1.70 Lakh, Silver ₹3 Lakh by December Market experts believe the rally is far from over. Anindya Banerjee, Senior VP Head of Commodity Research at Kotak Securities, points out that strong institutional and retail demand is supporting this price surge. “Gold has the backing of retail investors as well as global central banks, including the Reserve Bank of India (RBI), which are continuously buying gold to secure their reserves,” Banerjee said. He added that gold will likely continue to rise even if global economic conditions remain challenging. Furthermore, if global industrial demand improves, silver could also see a massive catch-up rally. Analysts project that by December 2026, gold could hit ₹1.70 lakh, while silver could touch ₹3 lakh. Smart Buyer’s Guide: 3 Things to Keep in Mind When Buying Gold With gold prices at historic highs, retail buyers must be extra cautious. Here are three essential tips to protect your investment: Buy Certified Gold Only: Always look for the Bureau of Indian Standards (BIS) hallmark. Ensure the jewelry has the unique six-digit alphanumeric HUID code (e.g., AZ4524). This is your proof of the gold’s purity (whether it is 18, 22, or 24 carats). Cross-Check Daily Rates: Gold rates change daily and vary depending on the purity. Before visiting a jeweler, check the official daily rates on trusted platforms like the IBJA website so you know the baseline price. Negotiate the Making Charges: Making charges (the labor cost for designing the jewelry) are not fixed and vary wildly from one jeweler to another. Always ask for a clear breakdown of the gold price versus the making charges, and do not hesitate to negotiate—especially on high-value purchases. Post navigation Bank employees to stage protest on 11 September:Branches to remain closed on 12 and 13 September too Struggling to pay high loan EMIs?:5 smart ways to fix your monthly budget