Chaiwalas from Madhya Pradesh to Maharashtra minting crores selling franchises:Social media stars turn into big business bosses

Social media stars are not just into making videos. They are also establishing big businesses. A huge new trend in India is that these stars are selling franchises of their businesses and are making lots of money. A franchise means a regular person pays money to use a famous star’s brand name, secret recipes and run shop in their name. From Dolly Chaiwala to MBA Chaiwala, these creators are making lakhs and crores of rupees using this smart business model. MBA Chaiwala Dolly Ki Tapri Many top internet creators in India are becoming very rich by selling franchises. MBA Chaiwala (Prafull Billore): He started a tiny tea stall with just ₹8,000. Today, he has more than 100 tea shops across India. His company makes around ₹50 crore a year in revenue, and his personal net worth is around ₹22 crore. Dolly Chaiwala (Dolly Ki Tapri): He became world-famous after a video of him serving tea to billionaire Bill Gates went viral. His net worth was estimated to be in the range ₹10 lakh to ₹50 lakh in 2025, according to media reports. He charges up to ₹5 lakh just to make a public appearance. He has now started selling franchises of his tea brand. Raj Shamani: He is a famous businessman and the host of the hit podcast Figuring Out. His estimated net worth is between ₹90 crore and ₹100 crore. He runs a company called House of X that helps other internet stars launch their own product brands. Famous social media stars in MP, Gujarat, and Rajasthan The influencer business is booming outside of big metro cities too. The following are some examples, according to ‘influencer.in’: Madhya Pradesh (MP): Raj Shamani Prafull Billore, Akanksha Puri (Lifestyle Fashion), Payal Dhare known as Payal Gaming (Video Games), and Naman Deshmukh (Tech Motivation). Gujarat: Aditi Raval (Travel Lifestyle), Vaishali Mishra (Comedy Videos), and Advocate Mehul Boghara (Social Rights Law). Rajasthan: Swag Rocky (Comedy Skits), Kuldeep Singhania (Fashion), and RJ Kartik (Motivational Stories). How can you apply for these franchises? If a regular person wants to open a shop using a famous influencer’s name, they must follow these easy steps: Fill out an Online Form: Go to the official website of the brand (like Dolly Ki Tapri or MBA Chaiwala) and fill out their franchise application form. Location Check: The brand’s team will check your shop’s location. They prefer busy places like areas near colleges, local markets, or big corporate offices where thousands of people pass by every day. Sign the Contract: If they approve your location, you pay the franchise fee and sign a legal agreement. Setup and Training: The brand will give you the interior designs, tell you what machines to use, supply the raw materials, and teach your staff how to run the shop. How much do these franchises cost? Opening one of these branded shops requires a good amount of savings. Here are the costs: Dolly Chaiwala Franchise Cost: Small Cart Stall (Tapri Model): ₹4.5 lakh to ₹6 lakh. Kiosk / Regular Store Model: ₹10 lakh to ₹22 lakh. Big Flagship Café Model: ₹39 lakh to ₹43 lakh. MBA Chaiwala Franchise Cost: According to Scribd, the total cost is around ₹15 lakh to ₹17.7 lakh. This includes a non-refundable franchise fee of around ₹5 lakh to ₹6 lakh, plus extra money for kitchen machines, store design, and raw materials. How big is India’s influencer industry? According to the Indian Brand Equity Foundation (IBEF), the influencer market in India has become a massive economic force. The market size of India’s influencer industry reached ₹3,375 crore. The industry is growing very fast at a rate of 22% every single year. Experts state that the market will cross ₹5,000 crore as more brands shift their advertising budgets from television to internet creators.