netflix-to-have-reels-like-feed:scroll-to-find-your-next-show

Netflix is rapidly transforming its platform. Now the company doesn’t want to remain limited to just showing shows and movies, but is preparing to change the entire way users watch. As part of this, the company is soon going to add a TikTok-Reels-like vertical video feed to its mobile app, which could roll out by the end of this month. According to TechCrunch, this will first roll out in America. Later it will be launched globally. Vertical videos, so discovering new shows becomes easier Netflix believes that today’s users discover new content by watching short videos on mobile. According to Netflix’s product chief Eunice Kim, people first watch trailers and clips to decide what they want to watch next. Reels-like feed – scroll to discover your next show Netflix’s new feed is being introduced to make content discovery easier and more fun. This new vertical feed will show users short video clips, trailers, and video podcasts, allowing users to view content just by scrolling. Each clip will work like a sample, and if they like it, they can go directly to that show or movie. This feature will only be available on the mobile app. Disney also launched vertical video feed Disney Plus has launched a vertical video feed called Verts in its mobile app, allowing users to discover new content by swiping through short video clips. This was launched in March 2026 and has been initially rolled out in the United States.