Dhoni invests in AI storytelling platform Kuku:’Capitan Cool’ becomes brand ambassador of the short drama app

Former Indian cricket team captain MS Dhoni has invested in AI-operated storytelling platform Kuku. Along with this, he has also become the brand ambassador of its short-form video and drama app Kuku TV. Dhoni believes that this platform is creating a unique entertainment experience for both Indian and global audiences. Dhoni: ‘Founders are also from small towns like me’ Dhoni said, “I decided to invest in Kuku and become the brand ambassador of Kuku TV because this platform is different from others. They have created an excellent experience for Indian viewers in multiple languages and formats. The platform’s growth is impressive. The biggest thing is that I feel connected to its founders because they also come from small towns like me and have built a business of this level.” Trust in the storytelling platform’s vision Dhoni further said that he believes in the vision of this AI-operated storytelling platform being built for India. He believes that this technology can change the way of entertainment not only in the country but across the world. Co-founder: ‘Thala has craze across the country’ Kuku’s co-founder and COO Vinod Kumar Meena said that having Dhoni on board is a matter of pride for them. He said, “Our Thala is among those select personalities who have reach across the country. Since we are building Kuku for all of India, he is a perfect fit for us.” Meanwhile, company’s CTO Vikas Goyal said that Dhoni has a deep understanding of people. When we are building AI-based storytelling stack for creators and consumers, Dhoni’s experience and perspective will prove very valuable for us. Dhoni and Kuku similar in taking bold decisions Kuku’s co-founder and CEO Lal Chand Bisu said, “Dhoni is known for his bold decisions that others hesitate to make. At Kuku, we are also taking similar courageous moves. Dhoni’s unconventional thinking aligns with our company’s values.” Nikhil Bhandarkar, Managing Director of Panthera Peak Capital, one of Kuku’s investors, said that Kuku’s way of working and their clarity is just like MS Dhoni’s approach. They want to see this platform become a global entertainment brand. Kuku was founded in 2018 by Lal Chand Bisu, Vikas Goyal, and Vinod Kumar Meena.