From runs to riches: Gill’s a smash hit with brands; value appreciates by 30%-40%

A Gen Z with much of his career ahead of him, Gill has all the chops a brand looks for. “Gill’s brand value has appreciated by 30%-40% post the India-England series. His brand fees will increase anywhere in the range of 25%-50% depending on the kind of brand approaching him,” Neeraj Jha, senior sports analyst and commentator, told TOI.